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Jun 16, 2021

Episode Summary -

Whenever you are presenting in smaller groups, generating more sales is always a concern.

Imagine if you can multiply your income and sell through one presentation; how well your time can be streamlined?

In this episode, I share the strategies on how you can have a higher conversion from smaller groups through workshops or seminars.


Key Points:

  • How to break down your content framework for the presentation to set a clear expectation?
  • How to start your presentation?
  • Why is it important to determine your end goal before preparing the presentation?
  • How to use the “seeding technique” during the presentation to make more sales?
  • How to seed client success stories into your presentation?
  • Why should you prepare your presentation with the “stop-early technique” to generate more sales?
  • Why is it important to offer multiple options to generate sales?
  • How to show value on all the options you are offering?
  • What de-values your offers?
  • How to sell through virtual presentations?


About the Host:

Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.  

With more than forty-one years of business experience and coaching and consulting hundreds of coaches, entrepreneur’s and owners in more than forty different industries to more success, Ann knows what it takes to succeed in all areas of business.

After spending thirteen years in corporate business management, Ann started her journey as an entrepreneur building businesses for herself for twenty-nine years. Her first business started out of financial hardship and Ann was able to propel that business into the international market (before the internet.)

After selling that business, she went on to start and build five more businesses to succeed. She has sold those businesses and today has a passion for helping small business owners and entrepreneurs build their success.

She has been featured on the affiliates of ABC, NBC, CW, and FOX, among many other media outlets. Her articles have been published on Small Business Trendsetters and Business Innovators Magazine, and she has been a featured guest on multiple podcast shows such as; “Business Innovators Radio” podcast which can be heard at:

She was also chosen as one of the top coaches in the world by Six-Figure Coach Magazine.

Through the years Ann has educated thousands of professionals through speaking, workshops, seminars, and online platforms as a Speaker.


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